In 2015, Cox Media Group chose to rebrand ActiveDayton.com to GO! powered by Dayton.com. Our design team was tasked to concept logo and format changes to be applied to the print edition. After several months of working with the editorial and marketing teams we came to a print-ready solution that was aligned to a more youthful audience. My concepts were chosen to be the new look of GO!, which is still being used in today’s editions. Assets developed included the primary logo, supporting type treatments, templates and colors for the print edition.
© COX MEDIA GROUP 2016 | © LINTON VISUALS LLC, 2019